{"id":6362,"date":"2021-03-10T11:46:25","date_gmt":"2021-03-10T03:46:25","guid":{"rendered":"http:\/\/192.168.31.139\/uesdto\/?p=6362"},"modified":"2021-03-10T11:46:27","modified_gmt":"2021-03-10T03:46:27","slug":"2021%e5%b9%b4%e8%b4%a7%e6%b8%b8%e4%b9%90%e5%9b%ad%e7%ba%a2%e5%8c%85%e8%ae%be%e8%ae%a1","status":"publish","type":"post","link":"https:\/\/www.uesdto.com\/?p=6362","title":{"rendered":"2021\u5e74\u8d27\u6e38\u4e50\u56ed\u7ea2\u5305\u8bbe\u8ba1"},"content":{"rendered":"\n<p><strong>01 Background &amp; Inspiration \u9879\u76ee\u80cc\u666f &amp; \u7075\u611f\u6765\u6e90<\/strong><\/p>\n\n\n\n<p>\u6625\u8282\u6e38\u4e50\u56ed\u662f\u4e00\u9879\u91cd\u5927\u7684\u8425\u9500\u6d3b\u52a8\uff0c\u7531RED\u7535\u5b50\u5546\u52a1\u4e8e2020\u5e74\u5e95\u53d1\u8d77\uff0c\u5c06\u5728\u7ebf\u548c\u79bb\u7ebf\u5e02\u573a\u8fde\u63a5\u5728\u4e00\u8d77\u3002\u9664\u4e86\u7528\u4e8e\u5728\u7ebf\u6d3b\u52a8\u7684\u7f51\u9875\u8bbe\u8ba1\u4e4b\u5916\uff0c\u6211\u4eec\u8fd8\u8bbe\u8ba1\u4e86\u4e00\u5957\u7ea2\u8272\u5305\u88c5\uff0c\u5176\u4e2d\u5305\u62ec\u9488\u5bf9\u4e0d\u540c\u7c7b\u522b\u4ea7\u54c1\u7684\u5151\u6362\u5361\uff0c\u540c\u65f6\u8fd8\u4ee5\u79bb\u7ebf\u6d3b\u52a8\u4e3a\u4e3b\u9898\u7684\u6e38\u4e50\u56ed\u4e3a\u4e3b\u9898\u3002<\/p>\n\n\n\n<p>\u8d2d\u4e70\u5728RED\u7535\u5b50\u5546\u52a1\u6d3b\u52a8\u9875\u9762\u4e0a\u8bbe\u7f6e\u7684\u7ea2\u8272\u5305\u88c5\u540e\uff0c\u7528\u6237\u53ef\u4ee5\u4f7f\u7528\u5176\u5151\u6362\u5361\u5728\u7ebf\u5151\u6362\u76f8\u5e94\u7684\u4ea7\u54c1\uff0c\u4ece\u800c\u5b8c\u6210\u5728\u7ebf\u548c\u79bb\u7ebf\u7684\u95ed\u73af\u8425\u9500\u3002\u00a0\u00a0<\/p>\n\n\n\n<p>\u5e74\u8d27\u6e38\u4e50\u56ed\u662f\u5c0f\u7ea2\u4e66\u7535\u5546\u5728\u5e74\u5e95\u63a8\u51fa\u7684\u7ebf\u4e0a\u7ebf\u4e0b\u8054\u52a8\u5927\u578b\u8425\u9500\u6d3b\u52a8\u3002\u9664\u4e86\u7ebf\u4e0a\u6d3b\u52a8\u9875\u9762\u8bbe\u8ba1\uff0c\u6211\u4eec\u8fd8\u4e3a\u7ebf\u4e0b\u6d3b\u52a8\u8bbe\u8ba1\u4e86\u4e00\u7cfb\u5217\u6e38\u4e50\u56ed\u4e3b\u9898\u7684\u7ea2\u5305\u5229\u662f\u5c01\uff0c\u5185\u542b\u4e0d\u540c\u54c1\u7c7b\u4ea7\u54c1\u7684\u5151\u6362\u5361\u3002 \u7528\u6237\u5728\u5c0f\u7ea2\u4e66\u5546\u57ce\u7684\u6d3b\u52a8\u9875\u9762\u8d2d\u4e70\u7ea2\u5305\u540e\uff0c\u5373\u53ef\u7528\u5151\u6362\u5361\u5728\u7ebf\u4e0a\u5546\u57ce\u5151\u6362\u76f8\u5e94\u4ea7\u54c1\uff0c\u8fdb\u800c\u5b8c\u6210\u7ebf\u4e0a\u7ebf\u4e0b\u7684\u8425\u9500\u95ed\u73af\u3002<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img  loading=\"lazy\"  decoding=\"async\"  width=\"1400\"  height=\"954\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  data-id=\"6363\"  data-link=\"https:\/\/uesdtofile.uesdto.com\/?attachment_id=6363\"  class=\"wp-image-6363 pk-lazyload\"  data-pk-sizes=\"auto\"  data-pk-src=\"https:\/\/uesdtofile.uesdto.com\/wp-content\/uploads\/2021\/03\/ia_2000000088.png\" ><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p><strong>02 Structure \u7ed3\u6784<\/strong><\/p>\n\n\n\n<p>The red package set includes: red packages, redeem cards, and a red package outer box\uff08with five colors\uff09.\u00a0<\/p>\n\n\n\n<p>\u8fd9\u6b21\u7ea2\u5305\u5305\u542b\u7684\u5185\u5bb9\u6709\uff1a\u7ea2\u5305\u3001\u5151\u6362\u5361\u3001\u7ea2\u5305\u5916\u76d2\u3002<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img  loading=\"lazy\"  decoding=\"async\"  width=\"1400\"  height=\"697\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  data-id=\"6364\"  data-link=\"https:\/\/uesdtofile.uesdto.com\/?attachment_id=6364\"  class=\"wp-image-6364 pk-lazyload\"  data-pk-sizes=\"auto\"  data-pk-src=\"https:\/\/uesdtofile.uesdto.com\/wp-content\/uploads\/2021\/03\/ia_2000000089.png\" ><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p><strong>03 Elements \u5143\u7d20\u8bbe\u8ba1<\/strong><br><strong>Red Packets\u7ea2\u5305&gt;&gt;<\/strong><\/p>\n\n\n\n<p>In the theme of the amusement park, we chose five representative scenes in an amusement park to design, which are: the Welfare Treasure Bay, the Worry-less General Store, the Time Mirror Castle, the Gourmet Planet Hall, and the Modern Fashion Valley.\u00a0<\/p>\n\n\n\n<p>\u4ee5\u6e38\u4e50\u56ed\u4e3a\u4e3b\u9898\u51fa\u53d1\uff0c\u6211\u4eec\u6311\u9009\u51fa\u4e94\u4e2a\u5177\u6709\u4ee3\u8868\u6027\u7684\u6e38\u4e50\u56ed\u573a\u666f\u8fdb\u884c\u7ea2\u5305\u8bbe\u8ba1\uff0c\u5206\u522b\u662f\uff1a\u798f\u5229\u5b9d\u85cf\u6e7e\u3001\u89e3\u5fe7\u6742\u8d27\u5c4b\u3001\u65f6\u5149\u9b54\u955c\u5821\u3001\u7f8e\u98df\u661f\u7403\u9986\u3001\u6469\u767b\u65f6\u5c1a\u8c37\u3002\u00a0<\/p>\n\n\n\n<p>We used abstracting techniques to extract amusement park elements, expressing a cheerful atmosphere and delivering New Year\u2019s greetings.\u00a0<\/p>\n\n\n\n<p>\u6211\u4eec\u8fd0\u7528\u62bd\u8c61\u6982\u62ec\u7684\u5e73\u9762\u8bbe\u8ba1\u624b\u6cd5\u63d0\u53d6\u6e38\u4e50\u56ed\u5143\u7d20\uff0c\u4ee5\u6b64\u8868\u73b0\u6b22\u5feb\u6109\u60a6\u7684\u6c1b\u56f4\uff0c\u4f20\u8fbe\u65b0\u5e74\u7684\u795d\u798f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img  loading=\"lazy\"  decoding=\"async\"  width=\"1200\"  height=\"778\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  data-id=\"6365\"  data-link=\"https:\/\/uesdtofile.uesdto.com\/?attachment_id=6365\"  class=\"wp-image-6365 pk-lazyload\"  data-pk-sizes=\"auto\"  data-pk-src=\"https:\/\/uesdtofile.uesdto.com\/wp-content\/uploads\/2021\/03\/ia_2000000090.png\" ><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img  loading=\"lazy\"  decoding=\"async\"  width=\"1400\"  height=\"934\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  data-id=\"6366\"  data-link=\"https:\/\/uesdtofile.uesdto.com\/?attachment_id=6366\"  class=\"wp-image-6366 pk-lazyload\"  data-pk-sizes=\"auto\"  data-pk-src=\"https:\/\/uesdtofile.uesdto.com\/wp-content\/uploads\/2021\/03\/ia_2000000091.jpg\" ><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img  loading=\"lazy\"  decoding=\"async\"  width=\"1400\"  height=\"936\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  data-id=\"6367\"  data-link=\"https:\/\/uesdtofile.uesdto.com\/?attachment_id=6367\"  class=\"wp-image-6367 pk-lazyload\"  data-pk-sizes=\"auto\"  data-pk-src=\"https:\/\/uesdtofile.uesdto.com\/wp-content\/uploads\/2021\/03\/ia_2000000092.png\" ><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p><strong>Redeem Card\u5151\u6362\u5361&gt;&gt;<\/strong><\/p>\n\n\n\n<p>\u4e3a\u4e86\u7b26\u5408\u4e3b\u9898\u5e76\u4fdd\u6301\u89c6\u89c9\u7edf\u4e00\u6027\uff0c\u6211\u4eec\u8bbe\u8ba1\u4e86\u6e38\u4e50\u56ed\u95e8\u7968\u5f62\u5f0f\u7684\u5151\u6362\u5361\u3002\u5151\u6362\u5361\u80cc\u9762\u7684\u533a\u57df\u8986\u76d6\u6709\u4e00\u5c42\u94f6\u8272\u58a8\u6c34\u6d82\u5c42\u3002\u522e\u64e6\u6d82\u5c42\u540e\uff0c\u5151\u6362\u4ee3\u7801\u4f1a\u663e\u793a\u51fa\u6765\u3002\u00a0<\/p>\n\n\n\n<p>\u4e3a\u4e86\u547c\u5e94\u4e3b\u9898\uff0c\u4fdd\u6301\u89c6\u89c9\u7684\u7edf\u4e00\u6027\uff0c\u6211\u4eec\u5c06\u5151\u6362\u5361\u8bbe\u8ba1\u6210\u6e38\u4e50\u56ed\u5165\u573a\u5238\u7684\u5f62\u5f0f\u3002\u5728\u5151\u6362\u5361\u80cc\u9762\u505a\u4e86\u94f6\u58a8\u6d82\u5c42\u533a\u57df\uff0c\u5c06\u6d82\u5c42\u522e\u5f00\uff0c\u53ef\u4ee5\u83b7\u5f97\u5151\u6362\u7801\u3002<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img  loading=\"lazy\"  decoding=\"async\"  width=\"1920\"  height=\"1169\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  data-id=\"6369\"  data-link=\"https:\/\/uesdtofile.uesdto.com\/?attachment_id=6369\"  class=\"wp-image-6369 pk-lazyload\"  data-pk-sizes=\"auto\"  data-pk-src=\"https:\/\/uesdtofile.uesdto.com\/wp-content\/uploads\/2021\/03\/398b38113895483.6030ed04e8d82.png\" ><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img  loading=\"lazy\"  decoding=\"async\"  width=\"1400\"  height=\"425\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  data-id=\"6368\"  data-link=\"https:\/\/uesdtofile.uesdto.com\/?attachment_id=6368\"  class=\"wp-image-6368 pk-lazyload\"  data-pk-sizes=\"auto\"  data-pk-src=\"https:\/\/uesdtofile.uesdto.com\/wp-content\/uploads\/2021\/03\/ia_2000000094.png\" ><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p><strong>Outer Box\u7ea2\u5305\u5916\u76d2&gt;&gt;<\/strong><\/p>\n\n\n\n<p>\u6211\u4eec\u5c06\u5916\u76d2\u8bbe\u8ba1\u4e3a\u4fe1\u5c01\uff0c\u8425\u9020\u4e86\u4e00\u79cd\u793c\u4eea\u611f\uff0c\u5e76\u63d0\u9ad8\u4e86\u7528\u6237\u5728\u6253\u5f00\u5305\u88c5\u65f6\u7684\u671f\u671b\u3002Pantone\u989c\u8272\u548c\u70eb\u91d1\u6280\u672f\u7684\u4f7f\u7528\u4f7f\u5305\u88c5\u76d2\u65e2\u7b80\u5355\u53c8\u7cbe\u81f4\u3002\u5916\u76d2\u7684\u8bbe\u8ba1\u4e5f\u6070\u597d\u9002\u5408\u4e94\u4e2a\u7ea2\u8272\u5305\u88c5\u3002\u00a0<\/p>\n\n\n\n<p>\u6211\u4eec\u5c06\u5916\u76d2\u8bbe\u8ba1\u6210\u4fe1\u5c01\u5f62\u5f0f\uff0c\u589e\u6dfb\u4e00\u70b9\u4eea\u5f0f\u611f\u548c\u5f00\u76d2\u7684\u671f\u5f85\u3002\u4e13\u8272\u548c\u70eb\u91d1\u5de5\u827a\u7684\u4f7f\u7528\uff0c\u8ba9\u5916\u76d2\u7b80\u7ea6\u7cbe\u81f4\u3002\u5728\u539a\u5ea6\u4e0a\uff0c\u63a7\u5236\u5728\u521a\u597d\u53ef\u4ee5\u88c5\u4e0b\u4e94\u4e2a\u7ea2\u5305\u7684\u5c3a\u5bf8\u3002<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img  loading=\"lazy\"  decoding=\"async\"  width=\"1200\"  height=\"755\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  data-id=\"6371\"  data-link=\"https:\/\/uesdtofile.uesdto.com\/?attachment_id=6371\"  class=\"wp-image-6371 pk-lazyload\"  data-pk-sizes=\"auto\"  data-pk-src=\"https:\/\/uesdtofile.uesdto.com\/wp-content\/uploads\/2021\/03\/ia_2000000096.png\" ><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img  loading=\"lazy\"  decoding=\"async\"  width=\"1400\"  height=\"876\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  data-id=\"6372\"  data-link=\"https:\/\/uesdtofile.uesdto.com\/?attachment_id=6372\"  class=\"wp-image-6372 pk-lazyload\"  data-pk-sizes=\"auto\"  data-pk-src=\"https:\/\/uesdtofile.uesdto.com\/wp-content\/uploads\/2021\/03\/ia_2000000095-1.png\" ><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p class=\"has-text-align-center\">Art Director \u7f8e\u672f\u6307\u5bfc\uff1aHayley\u00a0Graphic Design <\/p>\n\n\n\n<p class=\"has-text-align-center\">\u89c6\u89c9\u8bbe\u8ba1\uff1aHayley \/ \u00a0Yue \u00a0\/ \u8c2d\u00a0Photography \u6444\u5f71\uff1aHe \uff08RED Studio\uff09\u00a0<\/p>\n\n\n\n<p class=\"has-text-align-center\">Check out more of our work on \u5173\u6ce8\u6211\u4eec \uff1a<\/p>\n\n\n\n<p class=\"has-text-align-center\"><a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/accounts\/login\/?next=\/redesign_official\/\" target=\"_blank\">Instagram<\/a><\/p>\n\n\n\n<p class=\"has-text-align-center\"><a rel=\"noreferrer noopener\" href=\"https:\/\/www.xiaohongshu.com\/vendor\/5743cd068340c37205db487e?xhsshare=CopyLink&amp;appuid=55ab6304b7ba221089846d0f&amp;apptime=1561085030\" target=\"_blank\">\u5c0f\u7ea2\u4e66 RED\u00a0<\/a><\/p>\n\n\n\n<p class=\"has-text-align-center\"><a rel=\"noreferrer noopener\" href=\"https:\/\/mp.weixin.qq.com\/s\/iCCjYBkdO7lR0mc1fEoV5A\" target=\"_blank\">\u5fae\u4fe1\u516c\u4f17\u53f7 Wechat<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"01 Background &#038;amp&hellip;\n","protected":false},"author":2,"featured_media":6370,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_singular_sidebar":"","csco_page_header_type":"","csco_appearance_grid":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[22,26],"tags":[],"class_list":{"0":"post-6362","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packaging","8":"category-inspirational-ideas","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/www.uesdto.com\/index.php?rest_route=\/wp\/v2\/posts\/6362","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.uesdto.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.uesdto.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.uesdto.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.uesdto.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6362"}],"version-history":[{"count":1,"href":"https:\/\/www.uesdto.com\/index.php?rest_route=\/wp\/v2\/posts\/6362\/revisions"}],"predecessor-version":[{"id":6373,"href":"https:\/\/www.uesdto.com\/index.php?rest_route=\/wp\/v2\/posts\/6362\/revisions\/6373"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.uesdto.com\/index.php?rest_route=\/wp\/v2\/media\/6370"}],"wp:attachment":[{"href":"https:\/\/www.uesdto.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6362"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.uesdto.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6362"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.uesdto.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6362"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}